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Writer's pictureJo Sutherst

Informing Contexts – Tomato Soup

As a cohort, we decided it would be fun to run a mini side project every week. This would give us the opportunity to respond to a brief in a short period of time – all good practice for the future.


This was the first time we have done this.  The theme set was ‘Tomato Soup’.  I did not want to go down the Andy Warhol route, so decided to stage a brand war between a supermarket own brand and a branded version. I chose to shoot the brand war against a cardboard back drop and enrolled my husband in the positing of the ketchup to create a ‘blood pool’ and ‘cast off’.


I edited the version shown in figure 1 to emphasis the red colour.  I added in a baseball bat and hand from one of my previous shoots and added a cap for good measure.  This was great fun and a welcome release from the pressures of the course.  I really enjoyed making this image.


BRAND WARS

Figure 1: Sutherst 2017


The second image I produced was to make the ordinary tin into something extraordinary. So, the supermarket own brand tin became a fairy in keeping with the theme of some of my shoots.  I added a woodland background, wings and antlers.  I inverted the colour of the can to give it an otherworldly feel.


Fairy Soup

Figure 2: Sutherst 2017


Both images had text placed on them as they are designed around being advertisements for the products.


This exercise was great fun and I really enjoy creating something completely different and a bit of fun.  Ready for the next challenge now…

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